{"product_id":"9781490778860","title":"Simply Now: Our Simple, Ad 2020 Situation","description":"This book is the last in a series of seven books. Because humans are far better at making comparisons rather than at making direct objective assessments, chapters 1 and 2 present a rearranged précis of “The Human Situation” by W. MacNeile Dixon, published in 1937. The contents of these two chapters seem remarkably relevant to our situation today. Chapter 3 tells us what we are not going to talk about, what we are going to talk about, and then introduces “Life Chemistry” that comprises a large part of organic chemistry, i.e., the chemistry of carbon. Now chapter 2 predicts that individual personalities will become more important as society develops in the future. Accordingly, chapter 4 deals with the origin of our personalities, how we can describe them, and how far we have come in trying to prove how valid these descriptions are. Chapter 5 shows how personality descriptions can be produced and then suggests uses to which they can be put. Finally, chapter 6 addresses various points from chapters 1 and 2 as they appear to us today, as well as answering several questions raised there. Chapter 6 ends by indicating how we should proceed collectively into our long-term future.","brand":"Trafford Publishing","offers":[{"title":"Default Title","offer_id":47144868249840,"sku":"9781490778860","price":3.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781490778860_p0.jpg?v=1763658104","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781490778860","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}