{"product_id":"9781491739198","title":"Raisin Bran and Other Cereal Wars: 30 Years of Lobbying for the Most Famous Tiger in the World","description":"WHAT THEY DIDN'T TEACH YOU IN BUSINESS SCHOOL - AND WHAT YOU NEED TO KNOW. \u003cp\u003ePowerful corporate interests use their lobbyists to wield influence. \u003cbr\u003eThey impact our daily lives, but who are they and how do they operate? \u003cbr\u003eIn this tell-it-like-it-is casual narrative, the reader gets an inside look at the life of a corporate lobbyist from someone who lived it. \u003cbr\u003eThe book takes you from fundraisers, to the halls of Congress, to the \u003cbr\u003eWhite House and on to China, South Africa and \u003cbr\u003eMexico with a stop at ground zero just days after 9\/11. \u003cbr\u003eRaisin Bran and Other Cereal Wars provides unique insights into the widely misunderstood role of corporate government relations and how it affects public policy. It is the go-to source for anyone interested in learning more about the complex and stimulating confluence of business, law, lobbying and politics.\u003c\/p\u003e","brand":"iUniverse, Incorporated","offers":[{"title":"Default Title","offer_id":47048372781296,"sku":"9781491739198","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781491739198_p0.jpg?v=1763659406","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781491739198","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}