{"product_id":"9781491982228","title":"Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century","description":"\u003cp\u003eProduct management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.\u003c\/p\u003e\u003cp\u003eIn this book, author Matt LeMay focuses on the CORE connective skills—communication, organization, research, execution—that can build a successful product management practice across industries, organizations, teams, and toolsets.\u003c\/p\u003e\u003cp\u003eFor current and would-be product managers, this book explores:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eReal-world tactics for facilitating collaboration and communication\u003c\/li\u003e\n\u003cli\u003eHow to talk to users and work with executives\u003c\/li\u003e\n\u003cli\u003eThe importance of setting clear and actionable goals\u003c\/li\u003e\n\u003cli\u003eUsing roadmaps to connect and align your team\u003c\/li\u003e\n\u003cli\u003eA values-first approach to implementing Agile practices\u003c\/li\u003e\n\u003cli\u003eStories that convey realities of product management in the field\u003c\/li\u003e\n\u003cli\u003eCommon behavioral traps that turn good product managers bad\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"O'Reilly Media, Incorporated","offers":[{"title":"Default Title","offer_id":47126553821424,"sku":"9781491982228","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781491982228_p0.jpg?v=1763661544","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781491982228","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}