{"product_id":"9781506388328","title":"Business Writing Today: A Practical Guide","description":"\u003cp\u003e\u003cstrong\u003eBusiness Writing Today\u003c\/strong\u003e prepares students to succeed in the business world by giving them the tools they need to write powerfully, no matter the challenge. In her highly-practical text, author Natalie Canavor shares step-by-step guidance and tips for success to help students write more clearly and strategically. Readers will learn what to say and how to say it in any medium from tweets and emails to proposals and formal reports. Every technique comes with concrete examples and practice opportunities, helping students transfer their writing skills to the workplace.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNew to This Edition\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003e\n\u003cstrong\u003eUpdated with new examples\u003c\/strong\u003e, success tips, resources, and expanded material on subjects that relate to students’ most pressing interests and reflect current directions of professional communication. \u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eNew and expanded coverage\u003c\/strong\u003e of important topics like networking, storytelling, creating a positive online presence, and visually-based media.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eNew and updated good and not-so-good writing sample\u003c\/strong\u003es throughout the book show readers where and what to revise. \u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eA reorganized and streamlined table of contents\u003c\/strong\u003e is now organized into four major parts, moving from basics into more advanced topics. \u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eNine new “Views From the Field”\u003c\/strong\u003e include advice on networking, building rapport, and creating personal introduction videos.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eA new chapter on editing\u003c\/strong\u003e includes practical strategies for improving drafts and fixing common writing issues. \u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eA greater emphasis on strategic thinking and problem-solving\u003c\/strong\u003e helps students develop their insight into the perspectives of others so they are better able to represent their own interests and contribute more on the job.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eThis edition more closely connects writing skills with oral communication\u003c\/strong\u003e, relationship-building, a strategic online presence, and students’ hopes to become valued employees, leaders, and entrepreneurs.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eA new appendix \u003c\/strong\u003eincludes new writing activities, new assignments, and cheat sheets for students, making this the most applied edition yet. \u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":47063855923440,"sku":"9781506388328","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781506388328_p0.jpg?v=1763720946","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781506388328","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}