{"product_id":"9781523602087","title":"You're Not Too Big to Fail: A Proven Guide to Successful Organizational Change Management","description":"\u003cp\u003eThis hands-on guidebook provides practitioners of organizational change management (OCM) with an expert yet personal perspective on delivering successful change outcomes.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFortune 500 companies are spending millions investing in enterprise change initiatives, yet over 50 percent of these initiatives fail, with some research findings showing the failure rate rising above 70 percent. This is despite growing numbers of corporations turning to external professional services and increasing numbers of internal certified OCM personnel.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAccording to Dr. Deborah Dexter, a change leader with eighteen years' experience across a range of industries, the most important factor contributing to these high failure rates is a lack of preparation for the execution phase of change management.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book remedies this shortfall, providing fun, tactical steps designed to engage individuals in the change process.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBased on Dr. Dexter's personal expertise and scholarly knowledge, \u003ci\u003eYou're Not Too Big to Fail\u003c\/i\u003e walks readers through the steps, tools, and templates for successful execution of her proven methodology, offering:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eA strategic approach to execution process development\u003c\/li\u003e\n\u003cli\u003eTen pitfalls to avoid\u003c\/li\u003e\n\u003cli\u003eExecution best practice tools\u003c\/li\u003e\n\u003cli\u003eStep-by-step execution guidelines\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cp\u003eThese guidelines will make a notable difference in preparing organizations to sustain and even thrive through change.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"CreateSpace Publishing","offers":[{"title":"Default Title","offer_id":47062716317936,"sku":"9781523602087","price":11.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781523602087_p0.jpg?v=1763737843","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781523602087","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}