{"product_id":"9781550923995","title":"The Natural Step for Business: Wealth, Ecology and the Evolutionary Corporation","description":"This book examines how four very successful \"evolutionary\" corporations in Sweden and the United States - including IKEA and Scandic Hotels in Sweden, and Collins Pine and Interface in the U.S. - are positioning themselves for long-term competitiveness using The Natural Step as a central part of their corporate strategy. Nattrass and Altomare puncture the myth that a company must choose between profitability and care for the natural environment, and present a timely and practical application of this exciting model for global sustainability.","brand":"New Society Publishers","offers":[{"title":"Default Title","offer_id":47182026309872,"sku":"9781550923995","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781550923995_p0.jpg?v=1763752331","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781550923995","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}