{"product_id":"9781557388193","title":"Spend Less, Sell More: 13 Simple Steps You Can Take Right Now to Grow Your Business","description":"Spend Less-Sell More is a 13-step,practical guide that demonstrates how a company can increase sales without increasing expenditures by using a managed process of programmed marketing and management techniques.  Nuts and bolts techniques for the \"hands-on\" manager; specific case examples,using graphs,charts and illustrations; step-by-step approach to the business development process; provides useful steps that utilize existing resources for increasing sales.  ","brand":"McGraw-Hill Companies, The","offers":[{"title":"Default Title","offer_id":47057379590384,"sku":"9781557388193","price":21.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781557388193","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}