{"product_id":"9781580087612","title":"101 Mission Statements from Top Companies","description":"\u003cp\u003eBen \u0026amp; Jerrys has one. So do Tiffanys and Smuckers and Microsoft. It doesnt matter whether youre a small start-up or one of the biggest players in corporate America. A clear statement of intent not only inspires a sense of overall purpose for a business or nonprofit, it serves as a practical focus for individuals within the organization. It can even provide an actual blueprint for a companys future and, ultimately, its success. Selected from among Americas most successful corporations and recognizable brands, these statements vary widely in style, length, and language. However, they all share a universal vision of excellence that includes superiority in their fields, respect for and responsibility toward employees and clients, dedication to stated business goals, and community-oriented values. Additionally, 101 MISSION STATEMENTS instructs the new or future entrepreneur in crafting and customizing a mission statement that will inspire, motivate, and meet the specific needs and aspirations of the organization and its members.\u003c\/p\u003e","brand":"Potter\/Ten Speed\/Harmony","offers":[{"title":"Default Title","offer_id":47036371665136,"sku":"9781580087612","price":14.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781580087612_p0.jpg?v=1763801154","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781580087612","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}