{"product_id":"9781590771792","title":"How to Start a Magazine: And Publish It Profitably","description":"Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.","brand":"M. Evans \u0026 Company","offers":[{"title":"Default Title","offer_id":47134544199920,"sku":"9781590771792","price":11.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781590771792_p0.jpg?v=1769901117","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781590771792","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}