{"product_id":"9781591843870","title":"The Mackay MBA of Selling in the Real World","description":"\u003cp\u003e\u003cb\u003eIn this \u003ci\u003eNew York Times, Wall Street Journal\u003c\/i\u003e, and \u003ci\u003eUSA Today\u003c\/i\u003e bestseller, business guru Harvey Mackay shares his timeless sales advice. \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe legendary Harvey Mackay is back with the sum total of decades of sales know-how-teaching go-getters how to make the sale and hit the numbers, day in and day out.\u003c\/p\u003e\u003cp\u003eIn his irrepressible and irreverent style, Mackay shares decades of solid-gold selling wisdom, with inspirational lessons such as:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eBig shots are just little shots who kept shooting \u003c\/li\u003e \u003cli\u003eHelping someone up won't pull you down-and could very easily pull them to your side \u003c\/li\u003e \u003cli\u003eBe like the turtle: If he didn't stick his neck out, he wouldn't get anywhere at all\u003cp\u003eCovering everything from how to find the right mentor to earning the loyalty of your customers to overcoming rejection, Mackay delivers road-tested, real-world selling advice that has stood the test of time.\u003c\/p\u003e\n\u003cp\u003eIn a digital world, the human touch has never been more decisive. And nobody connects with customers, readers, and audiences better than Harvey Mackay.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Penguin Publishing Group","offers":[{"title":"Default Title","offer_id":47031013114096,"sku":"9781591843870","price":26.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781591843870_p0.jpg?v=1763811958","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781591843870","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}