{"product_id":"9781601980946","title":"Behavioral Operations Management","description":"Behavioral Operations Management stems from a long observed gap in operations management on our understanding of human behavior and the emergence of a set of methods that promise the potential of being able to address such behavioral issues. The recent emergence of a set of methods and structured areas of study allow us to analyze behavioral issues within the OM paradigm. The potential of Behavioral Operations Management is a continuation of using rigorous mathematical theory and scientific experimental methods to study a set of phenomena previously unable to be modeled. Behavioral Operations Management starts with a short overview of the field of operations management. The authors define Behavioral OM and overview a number of important relevant behavioral issues including their applications in the existing OM work. Finally, the authors propose new directions for research on these topics.","brand":"Now Publishers","offers":[{"title":"Default Title","offer_id":47049178546416,"sku":"9781601980946","price":85.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781601980946_p0.jpg?v=1763824793","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781601980946","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}