{"product_id":"9781605094472","title":"Terms of Engagement: New Ways of Leading and Changing Organizations","description":"\u003cp\u003eBuilding engagement is crucial for every organization. But the traditional top-down coercive change management paradigm-in which leaders \"light a fire\" under employees-actually discourages engagement.\u003c\/p\u003e\u003cp\u003eRichard Axelrod offers a better way. After debunking six common change management myths, he offers a proven, practical strategy for getting everyone-not just select committees or working groups-enthusiastically committed to organizational transformation. This revised edition features new interviews-everyone from the vice president of global citizenship at Cirque du Soleil to a Best Buy clerk-and new neuroscience findings that support Axelrod's model. It also shows how you can foster engagement through everyday conversations, staff meetings, and work design.\u003c\/p\u003e","brand":"Berrett-Koehler Publishers, Inc.","offers":[{"title":"Default Title","offer_id":47052615123184,"sku":"9781605094472","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781605094472_p0.jpg?v=1763829144","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781605094472","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}