{"product_id":"9781606490129","title":"Born Global Firms","description":"This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship. We provide a sound theoretical base, supported by numerous examples.","brand":"Business Expert Press","offers":[{"title":"Default Title","offer_id":47055536619760,"sku":"9781606490129","price":25.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781606490129_p0.jpg?v=1769902197","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781606490129","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}