{"product_id":"9781607463528","title":"Generate Sales Leads with Virtual Events","description":"Virtual events can be a dream for marketers. They can generate leads cost effectively and they facilitate real-time interactions with sales prospects that can lead to quicker and more efficient marketing qualification.\u003cp\u003eDennis Shiao, a virtual events expert, takes you from the planning process, to audience generation and engagement strategies and finally to lead qualification and follow-up. Dennis shows you how to use virtual events to fuel your sales pipeline.\u003c\/p\u003e","brand":"FastPencil, Inc.","offers":[{"title":"Default Title","offer_id":47041647247600,"sku":"9781607463528","price":12.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781607463528_p0.jpg?v=1763833550","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781607463528","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}