{"product_id":"9781610399814","title":"Style Guide","description":"\u003cp\u003e\u003cb\u003eThis expanded twelfth edition of the bestselling guide to style is based on \u003ci\u003eThe Economist\u003c\/i\u003e's own updated house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which \u003ci\u003eThe Economist\u003c\/i\u003e is renowned.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eAs the introduction says, 'clarity of writing usually follows clarity of thought.'\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Economist \u003c\/i\u003eStyle Guide gives general advice on writing, points out common errors and clichés, offers guidance on consistent use of punctuation, abbreviations and capital letters and contains an exhaustive range of reference material—covering everything from accountancy ratios and stock market indices to laws of nature and science.\u003c\/p\u003e\u003cp\u003eSome of the numerous useful rules and common mistakes pointed out in the guide include:\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhich informs, that defines. This is the house that Jack built. But: This house, which Jack built, is now falling down.\u003c\/li\u003e\n\u003cli\u003eDiscreet means circumspect or prudent; discrete means separate or distinct. Remember that \"Questions are never indiscreet. Answers sometimes are\" (Oscar Wilde).\u003c\/li\u003e\n\u003cli\u003eFlaunt means display, flout means disdain. If you flout this distinction you will flaunt your ignorance.\u003c\/li\u003e\n\u003cli\u003eForgo means do without; forego means go before.\u003c\/li\u003e\n\u003cli\u003eFortuitous means accidental, not fortunate or well-timed.\u003c\/li\u003e\n\u003cli\u003eTimes: Take care. Three times more than X is four times as much as X.\u003c\/li\u003e\n\u003cli\u003eFull stops: Use plenty. They keep sentences short. This helps the reader.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PublicAffairs","offers":[{"title":"Default Title","offer_id":47057550016752,"sku":"9781610399814","price":16.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781610399814_p0.jpg?v=1763838598","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781610399814","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}