{"product_id":"9781614485025","title":"How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often","description":"\u003cp\u003eWriting copy that sells without seeming “salesy” can be tough, but is an essential business skill. \u003cem\u003eHow To Write Copy That Sells\u003c\/em\u003e is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs.\u003c\/p\u003e\u003cp\u003eInside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.\u003c\/p\u003e\u003cp\u003eYou'll also discover:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003e The universal hidden structure behind all persuasive copy.\u003cbr\u003e \u003c\/li\u003e \u003cli\u003e How to avoid the most common copywriting mistakes.\u003cbr\u003e \u003c\/li\u003e \u003cli\u003e A simple technique for writing copy that’s easy to read.\u003cbr\u003e \u003c\/li\u003e \u003cli\u003e How to write powerful short copy for social media.\u003cbr\u003e \u003c\/li\u003e \u003cli\u003e Sample headlines, bullet points, and openings – yours to “swipe” and use as your own!\u003cbr\u003e \u003c\/li\u003e \u003cli\u003e Tons of templates, examples, and checklists guaranteed to improve your copy.\u003cbr\u003e \u003c\/li\u003e \u003cli\u003e ...And much, much more! \u003cem\u003eWriting Copy That Sells\u003c\/em\u003e is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.\u003cbr\u003e \u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Morgan James Publishing","offers":[{"title":"Default Title","offer_id":47047929102576,"sku":"9781614485025","price":17.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781614485025_p0.jpg?v=1763849511","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781614485025","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}