{"product_id":"9781616895730","title":"The Golden Secrets of Lettering: Letter Design from First Sketch to Final Artwork","description":"\u003cp\u003e\u003ci\u003eThe Golden Secrets of Lettering\u003c\/i\u003e is a comprehensive, beautifully illustrated guide to hand lettering. With easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of hand sketches and illustrations, Martina Flor shows readers how to transform their initial lettering concepts and handdrawn sketches into a well-shaped, exquisite piece of digital lettering that can be sold and published. \u003c\/p\u003e\u003cp\u003eReaders learn how to train their \"typographic eye\" by studying lettering samples and the anatomy of letters; explore concepts of hierarchy, composition, and flourishes; and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step— from start to finish, from analog to digital—and gives valuable tips about how to make a career as a lettering artist.\u003c\/p\u003e","brand":"Princeton Architectural Press","offers":[{"title":"Default Title","offer_id":47031615160560,"sku":"9781616895730","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781616895730_p0.jpg?v=1763853290","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781616895730","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}