{"product_id":"9781620954317","title":"So You Want to Run for Public Office?: Things You Should Know and Do if You Want to Win","description":"“So You Want to Run for Public Office” is a complete guide on how to become a successful candidate for public office. Learn how to define an election, raise money, conduct a survey, budget a campaign, devise and execute an advertising strategy, make the most of free media, and monitor the pressure points of a political campaign to keep it on track. This book includes real life examples of successes and failures, and valuable instruction on how to negotiate with campaign consultants.","brand":"BookBaby","offers":[{"title":"Default Title","offer_id":47151753953520,"sku":"9781620954317","price":14.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781620954317_p0.jpg?v=1763863145","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781620954317","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}