{"product_id":"9781621572862","title":"The Fixer: Secrets for Saving Your Reputation in the Age of Viral Media","description":"\u003cbr\u003eIn a fast-moving world that feeds on a 24-hour news cycle and spreads outrage like a virus, one wrong decision—or one bad tweet—can destroy a good reputation. Beloved celebrities can become pariahs. Ordinary people can become infamous. If \u003ci\u003eyou\u003c\/i\u003e were ever caught up in today’s media grind, you and your life’s work could easily become fodder for TV talk shows and vicious Internet commentators. \u003cp\u003eSo how would you react? What would you do?\u003c\/p\u003e\u003cp\u003eMichael Sitrick, the internationally renowned crisis manager to celebrities and CEOs, shares some of his highly sought-after advice on how to save your reputation in today’s high-stakes media game. Lauded by \u003ci\u003eThe Los Angeles Times\u003c\/i\u003e as “The Wizard of Spin,” Sitrick gives readers the inside scoop on several national scandals faced by his big-name clients and outlines the basic principles of good crisis PR.\u003c\/p\u003e","brand":"Regnery Publishing, Inc., An Eagle Publishing Company","offers":[{"title":"Default Title","offer_id":47050108338416,"sku":"9781621572862","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781621572862_p0.jpg?v=1763859505","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781621572862","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}