{"product_id":"9781626818316","title":"21 Days to a Big Idea!: Creating Breakthrough Business Concepts","description":"\u003cp\u003e \u003cb\u003eFrom Bryan Mattimore, innovation guru to Fortune 500 companies, comes a book for aspiring entrepreneurs, corporate “intrapreneurs,” and anyone else looking to break the mold.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eBryan Mattimore is a big idea guy. For the past twenty-five years, he has helped Fortune 500 companies create over $3 billion in new innovations using his unique creative-thinking exercises. In 21 DAYS TO A BIG IDEA: CREATING BREAKTHROUGH BUSINESS CONCEPTS, Mattimore takes readers through a disciplined creative process to create original and practical new business concepts.\u003c\/p\u003e\u003cp\u003eBy investing less than an hour a day for twenty-one days, you will:\u003cbr\u003e 1) learn a new toolkit of creative thinking strategies and problem-solving techniques that can be used for solving a wide variety of both personal and professional challenges, and\u003cbr\u003e 2) generate more than a dozen new concepts from which to choose the highest potential\/winning idea for a new start-up.\u003c\/p\u003e\u003cp\u003eEntertaining and easy-to-follow, 21 DAYS TO A BIG IDEA is a must-read for all aspiring entrepreneurs, helping you to discover and implement your first—or your next—biggest idea.\u003c\/p\u003e","brand":"Diversion Publishing","offers":[{"title":"Default Title","offer_id":47058637357296,"sku":"9781626818316","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781626818316_p0.jpg?v=1769905255","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781626818316","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}