{"product_id":"9781633691025","title":"The Necessary Art of Persuasion","description":"\u003cp\u003eIn an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals.\u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eThe Necessary Art of Persuasion\u003c\/i\u003e, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.\u003c\/p\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":47139675832560,"sku":"9781633691025","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781633691025_p0.jpg?v=1763677838","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781633691025","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}