{"product_id":"9781633693685","title":"The Harvard Business Review Entrepreneur's Handbook : Everything You Need to Launch and Grow Your New Business","description":"\u003cp\u003eStarting an independent new business is rife with both opportunity and risk. From the basics of writing a business plan to the challenges of financing your new venture, the \u003ci\u003eHarvard Business Review Entrepreneur’s Handbook\u003c\/i\u003e is your essential resource for getting your start-up off the ground.\u003c\/p\u003e\u003cp\u003eTopics include:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNavigating the world of venture capital funding\u003c\/li\u003e\n\u003cli\u003eTurning innovations into successful products in the marketplace\u003c\/li\u003e\n\u003cli\u003eBuilding a business model that makes sense for your business\u003c\/li\u003e\n\u003cli\u003eDeveloping sales and marketing programs that support your venture\u003c\/li\u003e\n\u003cli\u003eLeading your business by building its culture and setting its direction\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Conrad P. Pritscher","offers":[{"title":"Default Title","offer_id":47018681237744,"sku":"9781633693685","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781633693685_p0.jpg?v=1763677977","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781633693685","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}