{"product_id":"9781633694286","title":"HBR Guide to Data Analytics Basics for Managers","description":"\u003cp\u003e\u003cb\u003eDon't let a fear of numbers hold you back.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eToday's business environment brings with it an onslaught of data, but leaving the analysis to others in your company just won't cut it. Now more than ever, managers must know how to tease insight from data—to understand where it comes from, make sense of the numbers, and use those findings to inform their toughest decisions. But how do you get started?\u003c\/p\u003e\u003cp\u003eWhether you're working with data experts or running your own tests, you'll find answers in the \u003cb\u003eHBR Guide to Data Analytics Basics for Managers\u003c\/b\u003e. This book describes a three-step process to get the information you need, study the data, and communicate your findings to others.\u003c\/p\u003e\u003cp\u003eYou'll learn how to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIdentify the metrics you need to measure\u003c\/li\u003e\n\u003cli\u003eFormulate hypotheses and test against them\u003c\/li\u003e\n\u003cli\u003eAsk the right questions of your data experts\u003c\/li\u003e\n\u003cli\u003eUnderstand statistical terms and concepts\u003c\/li\u003e\n\u003cli\u003eCreate effective charts and visualizations\u003c\/li\u003e\n\u003cli\u003eAvoid common mistakes\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Conrad P. Pritscher","offers":[{"title":"Default Title","offer_id":47018715054320,"sku":"9781633694286","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781633694286_p0.jpg?v=1763677869","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781633694286","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}