{"product_id":"9781634256056","title":"The Intellectual Property Handbook: A Practical Guide for Franchise, Business, and IP Counsel","description":"Every business has IP questions. Where do you go for answers? Do I have an IP problem or not? Focusing on the key issues that affect business decisions, this book covers all major components of intellectual property offers practical guidance to a wide audience of non-IP specialists. \u003cbr\u003eAuthored by intellectual property specialists, the Intellectual Property Handbook provides answers to virtually all the routine (and many non-routine) IP questions that attorneys or their clients that arise in various business contexts. It provides an overview of:• Domestic and international trademarks• Domain names and trademarks on the Internet• Copyrights• Patents• Trade secrets• Intellectual property issues and cutting-edge technology \u003cbr\u003eIn synthesizing difficult concepts, this guide offers a “plain-English” treatment of complex issues and provides both substantive and practical guidance to a wide audience of non-IP specialists including: franchise practitioners and general practitioners; in-house counsel; and paralegals, as well as new IP practitioners looking for a practical overview.\u003cbr\u003e","brand":"American Bar Association","offers":[{"title":"Default Title","offer_id":47032201937136,"sku":"9781634256056","price":139.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781634256056_p0.jpg?v=1763680523","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781634256056","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}