{"product_id":"9781780642291","title":"Cultural Tourism Research Methods","description":"The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field of cultural tourism, including surveys, mystery tourist visits, visitor tracking, grand tour narratives, collage, researcher-created video, photo-based interviews, ethnographic and actor-network approaches. It provides a practical guide on how to conduct research as well as a discussion and evaluation of the methods.","brand":"CABI","offers":[{"title":"Default Title","offer_id":47056392487152,"sku":"9781780642291","price":79.3,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781780642291_p0.jpg?v=1769891283","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781780642291","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}