{"product_id":"9781782670933","title":"Sberbank: The Rebirth of Russia's Financial Giant","description":"\u003cp\u003eThe book sheds light on how Sberbank of Russia was transformed from the old-school institution with outlived Soviet practices into a decent member of the world’s financial elite and one of the richest brands on the planet.\u003c\/p\u003e \u003cp\u003eSberbank reform was an unprecedented event in the history of Russian business. Never before such a large post-Soviet establishment has undergone such a radical and total reorganization according to western patterns. Initiator of the Sberbank reform in 2007 is the ex-minister and well-known liberal German Gref, whose ambitious plan was to turn this huge, unwieldy institution into an advanced financial company. Wins and losses of Gref’s team became not just a personal achievement or the bank’s chief failure. They essentially answered the key question of Russian business: can people in Russia work on the same level as people in the West?\u003c\/p\u003e \u003cp\u003eFor the purpose of this book, journalist Eugeny Karasyuk conducted dozens of interviews with employees of Sberbank on different levels. The result is a breathtaking economic thriller with a remarkable story of how progressive management techniques were implemented in that reality.\u003c\/p\u003e \u003cp\u003eSberbank: The Rebirth of Russia’s Financial Giant will be interesting to anyone seriously considering reforms in one’s company, and those who are curious about doing business with Russia.\u003c\/p\u003e \u003cp\u003eTranslated from the Russian by Lewis White.\u003c\/p\u003e","brand":"Glagoslav Publications Limited","offers":[{"title":"Default Title","offer_id":47114692690160,"sku":"9781782670933","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781782670933_p0.jpg?v=1763720235","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781782670933","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}