{"product_id":"9781845284121","title":"Woman's Guide To Working For Herself, A: Inspiration, information, advice from woman who run their ow","description":"\u003cp\u003eThe rise of the female entrepreneur over the past 30 years is a cause for celebration in the UK. Whether driven by unfair treatment at work, conflict between office and family life, or the inspiration of a great business idea, hundreds of thousands of women are motivated to work for themselves. There are many benefits to being self employed but many, too, are the challenges. Women need confidence, support, and often some start-up finance to make a go of it. This book will provide inspiration, information and loads of advice from a range of women who run their own business. It starts by recognising that women start all kinds of ventures in many different circumstances: - Developing an idea from home - Freelancing - Joining the 'mumpreneurs' - Launching a business with capital investment - Buying a franchise or creating a franchise - Becoming an direct selling agent - Creating a social enterprise - Starting up after redundancy or unemployment - Breaking new ground - young, retired, disabled, disadvantaged \u003cbr\u003eREVIEWS:\u003cbr\u003e'Working for yourself will be one of the best decisions you ever make. This book will, without doubt, give you the motivation and inspiration to do it.' Kavita Oberoi \u003c\/p\u003e\u003cp\u003eAUTHOR BIOG:\u003cbr\u003eSandra Hewett is a public relations consultant, writer and coach and has worked for herself in various guises for nearly 30 years. She became a freelance journalist in her twenties, working from the proverbial kitchen table. Moving to public relations, her experience has ranged from sharing an office, renting in a business centre, taking out a lease, and toiling in a garden office. She has hired freelancers and employed staff; built relationships with suppliers, colleagues and clients; networked; and hosted many a working lunch. She has written for any woman wanting to work for herself with the benefit of her own research and the insightful experience of many other women. \u003c\/p\u003e\u003cp\u003eCONTENTS:\u003cbr\u003eAcknowledgements\u003cbr\u003ePreface\u003cbr\u003ePART ONE\u003cbr\u003e- GETTING STARTED\u003cbr\u003eCHAPTER 1 WHY DO YOU WANT TO WORK FOR YOURSELF?\u003cbr\u003eCHAPTER 2 WHAT DO YOU WANT YOUR LIFESTYLE TO BE?\u003cbr\u003eCHAPTER 3 GETTING PAST FEAR AND PROCRASTINATION\u003cbr\u003eCHAPTER 4 WILL IT WORK? RESEARCHING THE MARKET\u003cbr\u003eCHAPTER 5 WILL IT WORK? YOUR PERSONALITY TRAITS\u003cbr\u003eCHAPTER 6 THE SERIOUS STUFF\u003cbr\u003e- SELF EMPLOYMENT\u003cbr\u003ePART TWO\u003cbr\u003e- THE EXPERT\u003cbr\u003eCHAPTER 7 THE NUTS AND BOLTS OF FREELANCING\u003cbr\u003eCHAPTER 8 WHERE WILL YOU WORK?\u003cbr\u003eCHAPTER 9 IS THERE A SABOTEUR AT WORK?\u003cbr\u003eCHAPTER 10 HEY! CHAPTER 11 HOW WILL YOU MARKET YOURSELF?\u003cbr\u003eCHAPTER 12 COLLABORATION\u003cbr\u003ePART THREE\u003cbr\u003e- SETTING UP A SMALL BUSINESS\u003cbr\u003eCHAPTER 13 MOTIVATION, AMBITION, OPPORTUNITY\u003cbr\u003eCHAPTER 14 WHAT'S YOUR IDEA?\u003cbr\u003eCHAPTER 15 MARKET RESEARCH\u003cbr\u003eCHAPTER 16 THE BUSINESS PLAN\u003cbr\u003eCHAPTER 17 TAKE A STEP BACK\u003cbr\u003eCHAPTER 18 RAISING FINANCE\u003cbr\u003eCHAPTER 19 THE SERIOUS STUFF\u003cbr\u003e- FOR BUSINESS\u003cbr\u003eCHAPTER 20 MARKETING\u003cbr\u003eCHAPTER 21 EMPLOYING PEOPLE\u003cbr\u003eCHAPTER 22 IF I KNEW THEN WHAT I KNOW NOW\u003cbr\u003ePART FOUR\u003cbr\u003e- CHANGE OF LIFE VENTURES\u003cbr\u003eCHAPTER 23 TURN CHALLENGE INTO OPPORTUNITY\u003cbr\u003eCHAPTER 24 HOME-BASED BUSINESSES\u003cbr\u003e- THE HIDDEN\u003cbr\u003eENTREPRENEURS\u003cbr\u003eCHAPTER 25 THE RISE OF THE MUMPRENEUR\u003cbr\u003eCHAPTER 26 SEEK OUT THE RIGHT HELP FOR YOU\u003cbr\u003eCHAPTER 27 VENTURES WITH A DIFFERENCE\u003cbr\u003ePART FIVE\u003cbr\u003e- GROWING YOUR BUSINESS\u003cbr\u003eCHAPTER 28 HAVE YOU GOT WHAT IT TAKES?\u003cbr\u003eCHAPTER 29 GOING FOR GROWTH\u003cbr\u003eCHAPTER 30 WHAT HELP DO WOMEN ENTREPRENEURS NEED?\u003cbr\u003ePearls of Wisdom\u003cbr\u003eAppendix\u003cbr\u003e- Useful contacts and support\u003cbr\u003eReferences\u003cbr\u003eFurther reading\u003cbr\u003eIndex.\u003c\/p\u003e","brand":"How To Books","offers":[{"title":"Default Title","offer_id":47038029267184,"sku":"9781845284121","price":9.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781845284121_p0.jpg?v=1763743845","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781845284121","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}