{"product_id":"9781845936389","title":"Food Supply Networks: Trust and E-business","description":"When relations are facilitated by communication technologies such as e-business, food supply networks can improve efficiency, flexibility and effectiveness. However, a lack of trust within such transactions can prevent the integration of e-business into this large, economic sector. Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereal products and fresh produce.","brand":"CABI","offers":[{"title":"Default Title","offer_id":47032662950128,"sku":"9781845936389","price":50.4,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781845936389_p0.jpg?v=1769893639","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781845936389","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}