{"product_id":"9781907708558","title":"Understanding RAW Photography","description":"\u003cp\u003e\u003cb\u003eEverything you need to know about RAW photography\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe RAW file format is digital photography's equivalent of a negative in film photography: it contains untouched, raw pixel information straight from the digital camera's sensor, which must be processed to produce the final result. Written by a professional photographer, this comprehensive guide explains the procedure from the start of a photo shoot through each stage of post-processing your image to ultimately displaying it in print or on screen. In depth, jargon-busting text offers hints and tips on interpreting RAW images and gives step-by-step information on processes such as demosaicing and white balance, interpreting and converting images, applying tone curves, adjusting color saturation and contrast, sharpening an image, adjustment in camera and on a personal computer, and final generation of JPEG or TIFF format.\u003c\/p\u003e","brand":"Ammonite Press","offers":[{"title":"Default Title","offer_id":47039300108528,"sku":"9781907708558","price":23.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781907708558_p0.jpg?v=1763619486","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781907708558","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}