{"product_id":"9781908746566","title":"Dream Design Surf: How to design new ventures for rapid growth, lower risk and global impact","description":"Starting new ventures is risky, there is uncertainty, all kinds of things do not go according to plan. Many new businesses fail. This book is a must read for all those who are starting new businesses in science or technology. Introducing a practical \"design\" approach to creating new ventures, this book shows you how to move rapidly and with lower risk from idea to high impact global business.","brand":"Ecademy Press Ltd","offers":[{"title":"Default Title","offer_id":47137248280816,"sku":"9781908746566","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781908746566_p0.jpg?v=1763622689","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781908746566","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}