{"product_id":"9781929194483","title":"Sun Tzu's The Art of War Plus The Art of Management: Sun Tzu's Strategy for Managers","description":"Two books in one! The complete text of the only award-winning English translation of \u003ci\u003eSun Tzu's The Art of War\u003c\/i\u003e plus a line-by-line adaptation for management called \u003ci\u003eThe Art of Management\u003c\/i\u003e. Based on Gary Gagliardi's management use of Sun Tzu in building one of the Inc. 500 fastest growing companies in America and training scores of the world's best known organizations in Sun Tzu's competitive strategy. Designed to appeal to managers in any type of organization, \u003ci\u003eThe Art of War Plus The Art of Management\u003c\/i\u003e uses Sun Tzu's proven strategy to address the leadership challenges of directing people, resources, quality, and continual improvement in a modern organization. \u003cp\u003eThis is a work of translation, not only from the ancient Chinese to English, but from a military terminology to the language of modern management. It works because Sun Tzu wrote about competitive strategy as a battle of minds not weapons. However, as defined by Sun Tzu, competitive strategy is not a system of strategic planning as often envisioned by managers. Planning, in the sense of prioritizing a list of activities, works in controlled environments where you can know how others will respond to your decisions. Competitive strategy works in environments where your decisions collide with the decisions of others, creating conditions that no one planned. \u003c\/p\u003e\u003cp\u003eMost managers are confused about the competition. This confusion often arises from two false dichotomies. The first is between competition and cooperation, thinking that since cooperation means working together, competition means working against others. The second false dichotomy is between competition and production, thinking that because production is productive, competition must be destructive. What people fail to see is that competition is essential to both cooperation and production. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eTable of Contents \u003c\/b\u003e\u003cbr\u003eForeword: Using Management Strategy 8 Introduction: Sun Tzu's Strategic System 16\u003cbr\u003e1 Analysis 23\u003cbr\u003e The Strategic Situation 25\u003cbr\u003e2 Going to War 37\u003cbr\u003e Taking Control 39\u003cbr\u003e3 Planning an Attack 49\u003cbr\u003e Preparing to Advance 51\u003cbr\u003e4 Positioning 61\u003cbr\u003e Advancing Solutions 63\u003cbr\u003e5 Momentum 73\u003cbr\u003e Process Innovation 75\u003cbr\u003e6 Weakness and Strength 85\u003cbr\u003e Problems and Opportunities 87\u003cbr\u003e7 Armed Conflict 101\u003cbr\u003e Internal Politics 103\u003cbr\u003e8 Adaptability 115\u003cbr\u003e Continuous Improvement 117\u003cbr\u003e9 Armed March 125\u003cbr\u003e Making Progress 127\u003cbr\u003e10 Field Position 145\u003cbr\u003e Best Practices 147\u003cbr\u003e11 Types of Terrain 163\u003cbr\u003e The Work Environment 165\u003cbr\u003e12 Attacking with Fire 189\u003cbr\u003e Attacking Cycle Time 191\u003cbr\u003e13 Using Spies 201\u003cbr\u003e Acquiring Information 203\u003cbr\u003eGlossary of Key Strategic Concepts 214\u003cbr\u003e Index of Topics in The Art of War 220\u003c\/p\u003e\u003cp\u003e\u003cb\u003eReviews\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Gary Gagliardi is to be commended for the clarity and fluidity of his translation of The Art of War as well as for his skillful juxtaposition of the content with important issues in the contemporary business world as he focuses on the basic strategies and tactics of effective management... In terms of both Gagliardi's translation and analysis, his is a brilliant achievement.\"\u003cbr\u003eROBERT MORRIS, Morris \u0026amp; Associates, Five-Star Reviews, Ranked #10 among Amazon and Borders Top 100 Reviewers\u003c\/p\u003e\u003cp\u003e\"Two books in one, this retranslating of Sun Tzu's classic warfare text, The Art of War, runs side by side with Gagliardi's application of it to business...Both are excellent guides to their subject.\"\u003cbr\u003eF. JOHN REH, About.com Guide to Management\u003c\/p\u003e\u003cp\u003e\"It is sheer genius to adapt Sun Tzu's The Art of War to provide a manual for management. I have a degree in history and have managed numerous businesses over the years, but Gary Gagliardi has brought everything together for the first time. He urges us to 'learn from the history of success.' With the winning philosophy of thousands of years on our side, we cannot go wrong!\"\u003cbr\u003eTHOMAS FORTENBERRY, Editor, Publisher, Literary Judge, and Award-Winning Author, Mind Fire Press\u003c\/p\u003e","brand":"Clearbridge Publishing","offers":[{"title":"Default Title","offer_id":47044011622640,"sku":"9781929194483","price":25.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781929194483_p0.jpg?v=1763637130","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781929194483","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}