{"product_id":"9781934389751","title":"McLuhan For Beginners","description":"\u003cp\u003eMarshall McLuhan was one of the most brilliant and original thinkers of the 20th century. He was so far ahead of his time that he predicted the future and offered a critique of human behavior in a media saturated world that is perhaps more valuable in today’s Internet age than it was in his own time.\u003c\/p\u003e\u003cp\u003eMcLuhan pioneered the study of Media, unified Art and Science, and warned us about the perils of a televised, computerized, famous-for-15-minutes, social media world. A world where we would live in each other’s faces, and become so alike, so isolated, so anonymous that violence would become a scream of identity, a way of saying, “I am not invisible.” McLuhan tried to teach us to guard against these dehumanizing, debasing effects of technology, and a thousand other things, but we got reality television anyway.\u003c\/p\u003e\u003cp\u003eThe centennial celebration of McLuhan’s life and the re-release of his books has led to a surge of new interest in his thinking and teachings. \u003ci\u003eMcLuhan For Beginners\u003c\/i\u003e provides an essential introduction that is clear, comprehensive, and easy to remember. It is full of wise and witty art by Susan Willmarth that is a perfect match to W. Terrence Gordon’s writing. McLuhan envisioned the media generated Global Village before it existed, and no one since McLuhan has described its allure and pitfalls better.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"For Beginners","offers":[{"title":"Default Title","offer_id":47039635521776,"sku":"9781934389751","price":16.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781934389751_p0.jpg?v=1763641427","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781934389751","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}