{"product_id":"9781935081609","title":"BVR's Guide to Intellectual Property Valuation - Second Edition","description":"BVR's Guide to Intellectual Property Valuation is the definitive reference to draw credible and defensible IP value conclusions. Leading expert Michael Pellegrino delivers real-world case studies of IP valuation analyses from start to finish in each of the primary IP categories. This practical, hands-on Guide presents an objective framework for conducting due diligence of IP rights, performing the legal analysis, and correlating the impacts of IP rights on value. \u003cp\u003eChapter 1 About This Guide \u003cbr\u003eChapter 2 IP Valuation Overview \u003cbr\u003eChapter 3 About IP Valuation \u003cbr\u003eChapter 4 Using Valuation Approaches \u003cbr\u003eChapter 5 General Due Diligence \u003cbr\u003eChapter 6 Patent Due Diligence \u003cbr\u003eChapter 7 Copyright Due Diligence \u003cbr\u003eChapter 8 Trademark Due Diligence \u003cbr\u003eChapter 9 Trade Secret Due Diligence \u003cbr\u003eChapter 10 Discount Rate Development \u003cbr\u003eChapter 11 Determining Royalty Rates\u003cbr\u003eChapter 12 Case Study in IP Valuation \u003cbr\u003eChapter 13 Managing an Engagement \u003cbr\u003eChapter 14 Auditor's Review Guide\u003c\/p\u003e","brand":"Business Valuation Resources","offers":[{"title":"Default Title","offer_id":47063551574256,"sku":"9781935081609","price":199.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781935081609_p0.jpg?v=1763655903","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781935081609","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}