{"product_id":"9781937290450","title":"The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns","description":"In this new interactive edition of her bestselling guide to mobile marketing, \u003cb\u003eKim Dushinski\u003c\/b\u003e shows how any firm can create successful mobile campaigns without breaking the bank. Her easy-to-follow advice helps readers interact with mobile users, build stronger customer relationships, reach a virtually unlimited number of new prospects, and gain competitive advantage by making the move to mobile now.","brand":"Information Today, Inc.","offers":[{"title":"Default Title","offer_id":47141432099056,"sku":"9781937290450","price":23.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781937290450_p0.jpg?v=1763661067","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781937290450","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}