{"product_id":"9781939315144","title":"Going Up: Proven Strategies for Reaching Higher Levels in Business","description":"Going Up: Proven Strategies for Reaching Higher Levels in Business\u003cp\u003eIf you're looking for sugar-coated motivational speeches, you won't find it here. The authors of Going Up give you the same \"in-the-trenches\" insight on business success that they have implemented with some of the most successful and recognizable corporations, entrepreneurs and celebrities in the world.\u003c\/p\u003e\u003cp\u003eIf you are an entrepreneur, business executive, or a sales and marketing professional, you will find dozens of practical \"how to\" tips and strategies for building your business in today's competitive marketplaces.\u003c\/p\u003e\u003cp\u003eHere's what you will find inside:\u003cbr\u003e• Nido Abdo - How to use direct marketing to quickly grow your business.\u003cbr\u003e• Shannon Allen - How to use social media to manage your online brand.\u003cbr\u003e• Archer Atlas - How to quickly and inexpensively generate excellent leads.\u003cbr\u003e• Nick Cooper - How to successfully do business in China.\u003cbr\u003e• Aaron Davis - How to distinguish your business with Cause Marketing.\u003cbr\u003e• Scott Dudley - How to get your email marketing to actually produce results.\u003cbr\u003e• Russ Holder - How to gain control of your customers to grow your business.\u003cbr\u003e• Matthew Lee - How to stop making excuses and get real results now!\u003cbr\u003e• Alex Navas - How to use Audience Attraction to gain more clients with less effort.\u003cbr\u003e• Sam Page - How to use Marketing Psychology to improve your marketing results.\u003cbr\u003e• Niki Papazoglakis - How to effectively sell to the public sector.\u003cbr\u003e• LaShonda Steele Allen - How working mothers can achieve success at business and at home.\u003cbr\u003e• Julie Trotter Clark - How to make your branding stand out in a crowd.\u003cbr\u003e• Jennifer Villarreal - How to develop a renewed spirit for sales.\u003cbr\u003e• Steve Werner - Seven simple strategies for success at business and life.\u003c\/p\u003e\u003cp\u003eRegister to win free prizes at www.GoingUpBook.com.\u003c\/p\u003e","brand":"Business Excellence Press","offers":[{"title":"Default Title","offer_id":47033497420016,"sku":"9781939315144","price":14.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781939315144_p0.jpg?v=1763664748","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781939315144","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}