{"product_id":"9781939529459","title":"Kick Ass Social Commerce for E-preneurs: It's Not About Likes--It's About Sales","description":"\u003cb\u003eIt’s not about Likes—it’s about sales.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eYou’re not alone. Almost all businesses are marketing online these days—everyone tweets, posts to social networks, and blogs. What you’re doing now is not enough to make your business stand out.\u003cbr\u003e\u003cbr\u003eForget what all the self-proclaimed “social media gurus” are telling you. Being active on social media and being successful in social commerce are not the same things. Simply getting a bunch of followers or Likes doesn’t cut it anymore.\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eKick Ass Social Commerce for E-Preneurs\u003c\/i\u003e, award-winning digital media strategist John Lawson gives you a straight-shooting, no-holds-barred guide to social commerce. In other words, he shows you how to make money online using social media.\u003cbr\u003e\u003cbr\u003eOne of the most-respected and listened-to voices in the worlds of e-commerce and small business, Lawson stands alone because he can actually back up his words. Lawson is a multi-platform PowerSeller, whose internet businesses have rung up millions of dollars in sales.\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eKick Ass Social Commerce for E-Preneurs\u003c\/i\u003e, Lawson and bestselling e-commerce author Debra Schepp take you step-by-step through:\u003cbr\u003e\u003cbr\u003eCreating a business plan using a simple, effective template, a proven blueprint for all stages of marketing—from start-up to empire\u003cbr\u003eEmploying the best social commerce strategy for Facebook, Twitter, LinkedIn, YouTube, and the hottest new social media sites\u003cbr\u003eBuilding a thriving e-commerce business and keeping it vibrant and growing\u003cbr\u003e\u003cbr\u003eWhat are you waiting for? Read this book and start kicking social commerce ass.","brand":"BenBella Books","offers":[{"title":"Default Title","offer_id":47154466029808,"sku":"9781939529459","price":7.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781939529459_p0.jpg?v=1763666400","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781939529459","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}