{"product_id":"9781940941363","title":"Business Writing for Results: How to Create a Sense of Urgency and Increase Response to All of Your Business Communications","description":"\u003cp\u003eEffective writing is accessible, professional, and direct. In the business world, the best writing must be friendly but not too conversational, professional without being dry, and results driven without feeling like a “hard sell.” \u003ci\u003eBusiness Writing for Results\u003c\/i\u003e shows you how to write emails, reports, proposals, and other action-oriented communications that meet these standards—in three easy steps. You’ll write cleaner, more polished communications in far less time than you ever thought possible. \u003c\/p\u003e\u003cp\u003eUsing engaging and thought-provoking examples and interactive exercises, the lessons in this book will help you express your ideas clearly, concisely, and persuasively. You’ll discover how to write:\u003c\/p\u003e\u003cul\u003e    \u003cli\u003eProposals that generate new business\u003c\/li\u003e    \u003cli\u003eReports that illuminate key points\u003c\/li\u003e    \u003cli\u003eEmails that are easy to read and respond to\u003c\/li\u003e    \u003cli\u003eTraining workbooks that facilitate deep understanding and results-based learning\u003c\/li\u003e    \u003cli\u003eLetters that get you job interviews, business opportunities, and donations\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eUsing a reader-focused approach, you’ll learn professional tips and tricks that are easy to remember—and that work. \u003ci\u003eBusiness Writing for Results \u003c\/i\u003ehelps you get your points across clearly, quickly, and effectively in order to produce the outcomes you want.\u003c\/p\u003e\u003cp\u003ePRAISE: \u003c\/p\u003e\u003cp\u003e“A life ring in disguise. I feel like I’m drowning at work and through this book, the rescue boat is in sight and coming my way. Thank you, Jane.” —Karen A. Polan, Senior Field Specialist, First Energy\u003c\/p\u003e\u003cp\u003e“Jane’s real life examples helped me understand the concepts.” —Christine Lotz, Product Research Technician, Hillshire Farms\u003c\/p\u003e\u003cp\u003e“After implementing several of [her] suggestions, we boosted the bottom line by 15-20 percent. Thanks, Jane.” —Denise Dennis, Office Manager, Eye Surgery Associates\u003c\/p\u003e\u003cp\u003e“\u003ci\u003eBusiness Writing for Results\u003c\/i\u003e is terrific! I’ve been in business for twenty years, so it takes something special to get through the haze of habit! Jane’s book does it!” —Nancy Hartman, Writer, TKR Cable \u003c\/p\u003e\u003cp\u003e“Our highest rated trainer—by far—is Jane Cleland!” —Candace Cross, Manager, Training, IBM Corporation \u003c\/p\u003e","brand":"Diversion Books","offers":[{"title":"Default Title","offer_id":47137438105840,"sku":"9781940941363","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781940941363_p0.jpg?v=1763667983","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781940941363","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}