{"product_id":"9781942761853","title":"The Published Professional: How Self-Publishing Can Help Build Your Brand, Attract More Clients, and Increase Sales","description":"\u003cp\u003e\u003cstrong\u003eTap into the most powerful resource available to entrepreneurs! (That your competition likely isn't even aware of.)\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIf you're in business, you should publish a book. That simple and rather bold idea is truer today than ever before. Publishing a book allows entrepreneurs like you to leverage your knowledge and experience in a way that enhances your brand and builds credibility with your audience.\u003c\/p\u003e\u003cp\u003eNot long ago, the idea of publishing a book was a dream restricted to a lucky few - those chosen by the big publishing companies to share their ideas with the world. The investment required to write a book was prohibitive - even if you could convince a publisher to actually consider the work. As a result, few entrepreneurs ever waded into the world of publishing.\u003c\/p\u003e\u003cp\u003eSince that time, the world has changed entirely. The recent explosion of self-publishing has lowered the barrier to entry and made the process open to nearly everyone. While this has increased competition and generally lowered royalties, the opportunities to build your brand, court clients and establish credibility and prestige in your chosen industry have increased immeasurably - all for a relatively small investment.\u003c\/p\u003e\u003cp\u003eBut how do you navigate the self-publishing process and not waste time, money and energy? Enter Rob Archangel and his team at Archangel Ink. His book, \u003cstrong\u003e\u003cem\u003eThe Published Professional: How Self-Publishing Can Help Build Your Brand, Attract More Clients and Increase Sales, \u003c\/em\u003e\u003c\/strong\u003eoffers a no-nonsense collection of insights into the world of self-publishing to help you understand the immense potential of self-publishing and how it can benefit your business... in ways far beyond the royalties earned.\u003c\/p\u003e\u003cp\u003eIn this book, you’ll learn exactly why self-publishing is such a powerful, and yet largely untapped, resource for any entrepreneur. Inside you'll also discover:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e20 reasons why you \u003cem\u003eabsolutely should\u003c\/em\u003e write a book.\u003c\/li\u003e\n\u003cli\u003eHow publishing a book can provide distinct advantages in your content marketing efforts.\u003c\/li\u003e\n\u003cli\u003eThe benefits of \"doubling down on your strengths\" and enlisting professional help to address weaknesses.\u003c\/li\u003e\n\u003cli\u003eWhy inaction and failure to publish may cost more than making the investment.\u003c\/li\u003e\n\u003cli\u003eOther nuggets of wisdom from someone who's experienced every side of publishing: the good, the bad and the ugly.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cp\u003eWhat if you had a working business card that could do far more than just tell someone your name, your title and how they could contact you? What if this business card could reach a potential audience of tens, hundreds, thousands, even *millions* of recipients? What if it could reveal the depth of your knowledge and experience and bring value to the recipient while building your credibility as an expert? That's the potential self-publishing a book offers to entrepreneurs just like you. Build your brand, increase your sales and move a step ahead of your competition. Check out \u003cstrong\u003e\u003cem\u003eThe Published Professional \u003c\/em\u003e\u003c\/strong\u003etoday!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eReady for more? Scroll up and click the “Buy Now” button \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"TRADITION","offers":[{"title":"Default Title","offer_id":47054221770992,"sku":"9781942761853","price":9.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781942761853_p0.jpg?v=1763756197","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781942761853","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}