{"product_id":"9782511024010","title":"Summary: Contagious: Review and Analysis of Berger's Book","description":"\u003cb\u003eThe must-read summary of Jonah Berger's book: \"Contagious: Why Things Catch On\".\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThis complete summary of the ideas from Jonah Berger's book \"Contagious: Why Things Catch On\" reveals the six key principles that make a product or an idea contagious. As well as sharing stories of real-life companies from his extensive research, the author provides a set of specialised techniques that you can use to spread information and get your message across to as many people as possible.\u003cbr\u003e\u003cb\u003e\u003cbr\u003eAdded-value of this summary:\u003c\/b\u003e\u003cbr\u003e• Save time \u003cbr\u003e• Understand the essential techniques\u003cbr\u003e• Expand your communication skills\u003cbr\u003e \u003cbr\u003e\u003cb\u003eTo learn more, read \u003c\/b\u003e\u003cb\u003e“Contagious: Why Things Catch On\" and find out how you can make your information as contagious as possible!\u003c\/b\u003e","brand":"Must Read Summaries","offers":[{"title":"Default Title","offer_id":47138016887024,"sku":"9782511024010","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9782511024010_p0.jpg?v=1763695510","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9782511024010","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}