{"product_id":"9783110438246","title":"Innovation Technology: A Dictionary","description":"\u003cp\u003e\u003ci\u003eInnovation from A to Z\u003c\/i\u003e presents a glossary, including: Terms, older terms whose meanings have changed, acronyms, synonyms, famous names, selected abbreviations, and cross-references. A highly interdisciplinary approach incorporating strategy and entrepreneurship with technology and engineering sciences, economics, marketing, organizational behavior and theory. Ideal for engineers, managers, sales people and economists. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"De Gruyter","offers":[{"title":"Default Title","offer_id":47051587551472,"sku":"9783110438246","price":114.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9783110438246_p0.jpg?v=1763718199","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9783110438246","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}