{"product_id":"9783728135780","title":"Social Media Strategy: A Step-by-Step Guide to Building Your Social Business","description":"The Social Media Strategy Framework presented in this book offers a unique and comprehensive end-to-end approach. It takes a company from the point of understanding the value of social media for business to the point of implementing a solution that meets ist business needs.","brand":"vdf Hochschulverlag an der ETH Zürich","offers":[{"title":"Default Title","offer_id":47158556262640,"sku":"9783728135780","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9783728135780_p0.jpg?v=1763670052","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9783728135780","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}