{"product_id":"9783730936849","title":"Business Communication","description":"Business communication is communication that promotes a product, service, or organization; relays information within a business; or functions as an official statement from a company. \u003cbr\u003e\u003cbr\u003eBusiness communication encompasses such topics as marketing, brand management, customer relations, consumer behavior, advertising, public relations, corporate communication, community engagement, reputation management, interpersonal communication, employee engagement, and event management. It is closely related to the fields of professional communication and technical communication.","brand":"BookRix GmbH \u0026 Co. KG","offers":[{"title":"Default Title","offer_id":47158112780528,"sku":"9783730936849","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9783730936849_p0.jpg?v=1763670639","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9783730936849","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}