{"product_id":"9783832536879","title":"Cruise Tourism \u0026 Innovation: Improving passengers' experiences and safety","description":"\u003cp\u003eInnovation management is arguably essential for the profitability and growth sustainability of the cruise industry; as it is for most areas of business endeavour. Now, more than ever, the cruise sector is faced with significant challenges, including: safety and industry reputation in the aftermath of the Costa Concordia disaster, al larger competitive scope and diminishing profit margins. Given that innovation management can be perceived as a management attitude and cultural habit, fostering inspiration is just as relevant as delivering innovation methodologies and guidelines. On this basis, the aim of this combined conference proceedings is to provide a creativity impulse and to illustrate the breadth and potential of innovation management in the cruise sector. Sources on inspiration include: mobile information and communication technologies, multimedia, and the internet and focus on areas as diverse as safety, aesthetics, culture and professional education.\u003c\/p\u003e","brand":"Logos Verlag","offers":[{"title":"Default Title","offer_id":47020778094832,"sku":"9783832536879","price":63.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9783832536879_p0.jpg?v=1763687697","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9783832536879","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}