{"product_id":"9788791070884","title":"Doing Business in India: Selected Themes to Consider","description":"This book is about the theory and practice of doing business in India and is based on M.Sc. students' evaluated assignments related to a field study trip to India in 2013. The book includes: reflection on why one would do business in India, such as access to low cost production and a rapid growing market for products due to high economic growth in India \u003cbr\u003e• recognition of the importance of paying attention to cultural aspects, adapting to local customs, habits, and traditions \u003cbr\u003e• analysis of how innovation takes place from an Indian perspective \u003cbr\u003e• discussion of how knowledge management in industrial enterprises is shared \u003cbr\u003e• outsourcing and offshoring activities to India, creating an overview of important factors to consider when choosing among these two globalization strategies. [Subject: Business Management, Economics, India Studies]","brand":"University Press of Southern Denmark","offers":[{"title":"Default Title","offer_id":47061012021488,"sku":"9788791070884","price":18.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9788791070884_p0.jpg?v=1763750513","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9788791070884","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}