{"product_id":"9789351950813","title":"Boom Country?: The New Wave of Indian Entrepreneurship","description":"In Boom Country?, Alan Rosling, entrepreneur and strategic advisor in India for over 35 years, explores an unmistakable and profound change that is underway in the Indian business landscape. A fresh wave of enterprise and start-ups; rapid advancements in technology; government reform; and recently developed pools of risk capital, he holds, are contributing increasingly to a massive expansion in new business ? all of it underpinned by a deep social change, a willingness to 'do things differently?, especially among the young. Drawing upon his own experiences and more than 100 interviews with Indian entrepreneurs ? representing traditional leading business houses (Tata, Mahindra and Godrej), established first-generation entrepreneurs (Sunil Mittal, Kishore Biyani and Narayana Murthy, among others) and new-generation start-ups (including Sachin Bansal, Bhavish Aggarwal and Vijay Shekhar Sharma) ? as well as forces of the government, Rosling provides an incisive and in-depth analysis of the opportunities and challenges, both traditional and contemporary, of doing business in India. Yet, the growing uncertainty of global trends and India's own record of under-performing despite its massive potential, lead him to one vital question: Can the current upsurge in entrepreneurial activity ? imperfect and early as it may be ? really reshape India's economy and propel it towards becoming a true boom country for new enterprise?","brand":"Hachette India","offers":[{"title":"Default Title","offer_id":47179299913968,"sku":"9789351950813","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9789351950813_p0.jpg?v=1765234227","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9789351950813","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}