{"product_id":"9789814338349","title":"Supertrends Of Future China: Billion Dollar Business Opportunities For China's Olympic Decade: Billion Dollar Business Opportunities for China's Olympic Decade","description":"\u003cp\u003eThe Beijing Olympics in 2008 marks the beginning of an era of new business opportunities in China for 1.3 billion Chinese and the rest of the world. For investors, marketers, and businesspeople who want to understand the new drivers and business chances of the Chinese economy, \u003ci\u003eSupertrends of Future China\u003c\/i\u003e is the definitive guidebook. The authors — two experts with decades of experience in Asia and both corporate and entrepreneurial track records — introduce readers to China's ten supertrends: Value-adding and Innovating, Urbanizing and Servicing, Consuming and Aspiring, Inter-networking and e-Commercializing, Affluencing and Greening. These supertrends form the foundations of the best opportunities in the manufacturing, service, lifestyle, e-Commerce, telecommunications, finance, and environment industries during China's Olympic Decade.\u003c\/p\u003e\u003cp\u003eThis complete book of new China opportunities presents the latest information and analysis from a positive and objective angle, focusing on the potential for business success rather than finger-pointing and fear-mongering. Written by businesspeople for businesspeople, it is an essential book for anybody doing business, investing, or working in China. It will also appeal to general readers interested in China's social, economic, and environmental development.\u003c\/p\u003e\u003cb\u003eContents:\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003e\u003ci\u003eIntroduction:\u003c\/i\u003e\u003c\/b\u003e\u003cul\u003e\u003cli\u003eChina, the Land of Mystery: The Good, the Bad, and the Ugly\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e\u003ci\u003eChina's Seeds of Growth:\u003c\/i\u003e\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eChina's Three Primary Growth Drivers\u003c\/li\u003e\n\u003cli\u003eThe Drivers of the Drivers\u003c\/li\u003e\n\u003cli\u003eThe Supertrends\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e\u003ci\u003eThe Business Supertrends:\u003c\/i\u003e\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eValue-Adding to Make Better Things, Innovating to Make Things Better\u003c\/li\u003e\n\u003cli\u003eServing Me: Urbanizing and the Service Industry\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e\u003ci\u003eThe Social Supertrends:\u003c\/i\u003e\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eHealth, Education, and Leisure: Enjoying Life as a Market of One\u003c\/li\u003e\n\u003cli\u003eText Me: A Boundaryless Society with Instant Networking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e\u003ci\u003eThe Wealth Supertrends:\u003c\/i\u003e\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eAffluencing: China's Accumulation of Wealth and Influence\u003c\/li\u003e\n\u003cli\u003eRed China Goes Green: Saving Energy, Reducing Pollution\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e\u003ci\u003eConclusions:\u003c\/i\u003e\u003c\/b\u003e\u003cul\u003e\u003cli\u003eBecome a Gloriously Rich Businessperson\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cb\u003eReadership:\u003c\/b\u003e Investors, marketers, businesspeople and general readers with an interest in China, its economy, environment and people.\u003cbr\u003e","brand":"World Scientific Publishing Company, Incorporated","offers":[{"title":"Default Title","offer_id":47186081710320,"sku":"9789814338349","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9789814338349_p0.jpg?v=1763690721","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9789814338349","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}