The Battle For Investment Survival

Without for a moment implying that all teachers and authors lack the ability to do the things they teach and write about, the publishers undertook to prove the old adage false by persuading a successful speculator to revise his book in which he tells how he does it.

The author is a seasoned stock broker and the material in this book is distilled from his 35 years of experience in Wall Street, plus knowledge gained from study of the ups-and-downs of thousands of brokerage accounts. But, he is not an ivory-tower theorist. He has tested his accumulated knowledge in the hot forge of the market place with millions of dollars of cold cash. His findings are now available to the readers of this book.

Until the stock market debacle of 1929, security-holders were inclined to accord their invested capital—the life-blood of their economic existence—less attention than they gave to their automobile or teeth. "Once a good investment, always a good investment" seemed to be their attitude. But Mr. Loeb sets forth the inescapable investment doctrine that eternal vigilance is the price of success and bluntly states that an "ideal investment is totally non-existent."

In substance, this book is "hard-boiled," realistic, at times unorthodox. It promises no short cuts to wealth; neither does it take the "sour grapes" attitude that Wall Street is a snare and delusion. Rather it is a succinct, straight-forward, uncompromising revelation of stock market technique and philosophy by one who has been successful enough to make his views worth recording.