Blockbuster Cash Secrets

Here are few paragraphs from the book,

Secret 16 – Sample Issues
Show your potential e-zine subscribers a sample issue of your e-zine. Black out some of the important information; this will make them more curious and get them to subscribe. Use a really juicy tip they have not probably heard of. You could just tell them where to find your e-zine archives or that sample issue after they subscribe.

Secret 17 – Autoresponder Courses
Give away a free follow-up autoresponder course. Publish your e-zine ad in each lesson. The more people who see it, the higher the chance they'll subscribe. Your e-zine needs to have a lot of original and quality content for this to persuade them to subscribe. Of course you could also mention one of your products in each lesson.

Secret 18 – Discounts
Offer your potential customers a discount on a particular product you sell if they subscribe to your free e-zine. For example, you could say, "Subscribe to my free e-zine and get a 40% discount off my latest e-book!” After they subscribe you could tell them about your secret discount order page in the ‘thank you’ e-mail you send them.