The Principle of Relevance: The Essential Strategy to Navigate Through the Information Age

We revel in the Information Age. We love that all of our information can be mobile, global, available 24-7, and ready in various user-friendly formats. But we abhor the burden it has become, as many feel enslaved to their gadgets, obligated to respond to every email, friend request or Twitter feed. How is one to take advantage of technological advances without feeling consumed by them?
Today’s competitive edge is no longer based on availability of information but rather on the ability to navigate through an overwhelming amount of data and select, access, and use the information that is most relevant.
The Principle of Relevance explores, both with a philosophical flare and a practical approach, how to transform a continuous information flow from distraction into a tool of empowerment.