They Think You're Stupid: Why Democrats Lost Your Vote and What Republicans Must Do to Keep It

Do the scare tactics, deceptions, and distortions of politics frustrate you? Have you grown cynical about the lack of real-issue leadership in Washington? Do you often feel as if politicians are talking down to you—that they think you’re stupid? Well, that is how politics-as-usual makes Herman Cain feel.
In They Think You’re Stupid, Cain proposes an action plan to help the marginalized voter find a true voice in the political process. At the same time, he offers political party leaders an avenue back to the heart of American democracy—the voters.
Cain identifies a new voter phenomenon occurring across the nation. Displaced Democrats, rebellious Republicans, irate Independents, and registered non-voters sitting on the sidelines are refusing to strongly identify with either political party. They Think You’re Stupid provides insightful analysis of the factors that have led to what he terms the “politically homeless.” While Democrats are on the road to irrelevancy, Cain believes that Republicans have an opportunity to capture the loyalty of this growing segment of America.
From the perspective of a successful businessman, They Think You’re Stupid offers hope for the disenfranchised voter and commonsense advice to the Republican Party. Cain explains, “The Republicans have a unique opportunity to dominate the political landscape for decades if they do a better job of reaching out to the party outsiders with results, rather than waiting for outsiders to reach in.” Cain sees a new day in American politics, and that day must include a voice for the politically homeless.